Toyota Awarded for being the Most Supportive Manufacturer at NAACAM 2019

Toyota South Africa Motors (TSAM) is proud to announce that it received a recognition award for being the most supportive Original Equipment Manufacturer (OEM) in promoting the objectives of the National Association of Automotive Component and Allied Manufacturers (NAACAM) Show.

TSAM received the award at the second iteration of the NAACAM Show – an event organised in partnership with the Durban Automotive Cluster – which was held at the Durban International Convention Centre from 12-14 March 2019. The initiative focussed on supporting the recently-announced South African Automotive Masterplan (SAAM) with the purpose of galvanising the automotive industry around the programme.

The show also offered an ideal platform for various industry stakeholders to discuss issues affecting the local manufacturing sector. The event was strongly supported by the eThekwini Municipality, the Automotive Supply Chain Competitiveness Initiative (Primary funders the Department of Trade and Industry, National Association of Automobile Manufacturers of South Africa, National Union of Metalworkers of South African and NAACAM) as well as Trade and Investment KZN.
TSAM’s recognition as the most supportive OEM in promoting the NAACAM Show’s objectives was based on the following targets:


• Showcase the capability of the local automotive supply base
• Facilitate supplier localisation opportunities at a Tier-1, -2 and -3 level
• Facilitate technology transfer to local suppliers and foreign direct investment
• Enable outcomes-orientated development dialogue between suppliers and important stakeholders
• Promote and advance the development of Black-owned suppliers

The organisers of the NAACAM Show confirmed that TSAM had responded well to their objectives by facilitating the sponsorship of eight black-owned manufacturers to exhibit, providing four speakers to contribute to the conference programme, displaying 74 parts in the localisation exhibition as well as facilitating 24 buyer-supplier linkage meetings.


According to John Oliver, Vice President of Purchasing Product Planning & Engineering Division at TSAM: “Toyota is fully committed to supporting the new SAAM. The NAACAM Supplier show is an important event to promote the SAAM pillars of Localisation and Supply Chain Transformation. It also allows us, as OEMs, to showcase opportunities and also promote Tier-2 supplier capability and growth. For South Africa to expand localisation, it is mandatory to develop and expand our Tier-2 supplier base. This is where we will start to see a real competitive advantage and enable growth with sustainability for the future.”